Social Media Manager/ Digital Marketer (Hybrid) | NGN200,000 /Month

Job Overview

We are seeking a talented and results-driven Social Media Manager / Digital Marketer to lead our online presence, engage with the community, drive brand awareness, and generate leads. This role requires both strategic thinking and hands-on execution. You will work closely with the leadership, sales, and service teams to ensure that our digital channels reflect our mission of bringing “the joy of hearing” to as many as possible.

Key Responsibilities

• Develop and implement a comprehensive digital marketing strategy aligned with business goals (brand awareness, lead generation, customer retention).
• Plan, create, and schedule compelling content for social media platforms (e.g. Instagram, Facebook, X/Twitter, LinkedIn, TikTok) – both organic and paid campaigns.
• Design content (graphics, short videos, reels, stories, educational posts) that showcases hearing technology, services, testimonials, etc.
• Monitor, engage and grow our online community; respond to comments/messages in a timely, brand-aligned manner.
• Manage social media advertising campaigns: budget allocation, targeting, A/B testing, optimization, reporting.
• Track performance metrics (engagement, reach, leads, conversions, ROI) and produce regular reports. Use these insights to refine strategy.
• Search Engine Optimization (SEO) for our website / blog; manage content that boosts visibility in search engines.
• Manage email marketing campaigns (newsletter, promotional, educational content).

Qualifications & Skills

• Proven experience (3+ years, or depending on seniority desired) in social media management / digital marketing, ideally in healthcare / tech / retail.
• Strong understanding of social media platforms, best practices, algorithms, content formats.
• Hands-on skills with content creation tools (Canva, Adobe Suite, video-editing, etc.).
• Experience running paid social media ads: setting up, monitoring, optimizing.
• Good writing skills; ability to produce clear, engaging copy.
• Basic understanding of SEO, Google Analytics, email marketing tools, and digital metrics.
• Creative mindset; attention to detail.
• Knowledge of local market (Nigeria / Lagos) digital consumer behavior is a plus.

Send CV to hr@thestartupplace.com